Tips for Naming your Bridal Shop

Share The Knowledge

As a new bridal shop owner, you’re joining over 6,000 existing bridal stores and a $2 billion industry in the United States alone.

But with so many existing shops, it’s no surprise you feel stuck coming up with a unique, personable, and catchy name for your new business. Or worse, you set your heart on several options only to find they’re all taken.

If that sounds like you, you’re in the right place. This article covers eight pro-tips for naming your business and a few final considerations to think about before finalizing your new name.

Ready to get started? Let’s dive in!

7 Pro-Tips for Naming Your Bridal Shop

The best place to start is brainstorming. So, grab a pen and paper or open a new spreadsheet. Then, set a timer for ten minutes and write down everything you can think of, from your favorite words and phrases to even the silliest things that pop in your head.

Next, go through the following pro-tips. Read through each one and spend a few minutes adding new ideas, phrases, and terms to your list.

By the end, you’ll have a master list of ideas related to your business.

From there, you can combine words, create new terms, or mix and match until you land on something you like.

1. Keep It As Simple As Possible

The best business names are short, simple, and easy to remember. Look at some of the items around you.

What brands are behind them?

For me, Dell, Target, Swiffer, Ikea, and Deering immediately come to mind. And they each have something in common—they’re incredibly simple.

They’re not the most descriptive names, but they’re catchy and easy to remember. With that said, not every name has to be one word and just a few syllables. In fact, David’s Bridal is the most famous bridal shop. And it’s significantly longer than the other examples.

Just keep in mind that the shorter and simpler the name, the better.

2. Steer Clear of Complex Words

Complex words are hard to spell, hear, and pronounce. And with the rise of voice search assistants, like Siri and Alexa, your business may never rise to the top of those results if your name isn’t easy for them to understand.

Furthermore, words like sequoia and ipomoeas sound pretty, but they’re challenging to spell. And most don’t have those vowel combinations memorized. Plus, I can think of about six different ways to pronounce them.

So, it may be challenging to find you on Google since no one knows how to spell your name.

Just remember to keep spelling and pronunciation in mind if you want to be found in search results and on social media.

3. Avoid Homophones and Numbers

Going back to voice search, if you say the word “four,” how does the assistant know which meaning and spelling you’re going for? Because of that, it’s always a good idea to avoid homophones (i.e., to, too, and two) as well as numbers in your name.

You should also try to avoid words that are commonly misspelled.

4. Steal From Your Audience (In a Nice Way)

When I say steal, I mean to steal the words they’re already using to describe your industry.

Aside from the words “wedding” and “bridal,” there are thousands of words and phrases related to the industry. You can also use an online thesaurus for even more ideas you may not have thought of on your own.

Start by brainstorming everything you can think of. Then, pop a few terms into a thesaurus to dig even deeper to add non-obvious ideas to your list.

There are countless places you can look to see the exact phrases and terms they use when talking about their weddings.

You can try looking in places like:

Wedding and bridal magazines
Online forums
Facebook and Instagram
Wedding-related blogs
Venue and vendor reviews
Wedding photographer websites

It might take a bit of time, but even one or two exciting phrases may be enough to get your creative juices flowing.

Furthermore, you may get even better ideas by sitting down with someone in your target audience. Write up a few conversational questions to ask and take note of the exact words they use to talk about their big day.

Be sure to add any unique finds to your master list!

5. Location-Specific Phrases

Neighborhoods, nicknames, and city names are all great ways to create a sense of local pride and community with your bridal shop. You could also consider using the name of a street or district as well.

In my city, we have neighborhoods called Delano, Riverside, College Hill, and more. And many of the businesses in those areas use those terms in their names. Douglas Street is also the main street that goes through the entire city.

So, many businesses include that in their name.

However, make sure the name you choose doesn’t limit your bridal shop if you decide to move or expand to new areas later on.

6. Still Stuck? Go With Your Name

As a business owner, your face and name are often the personality and brand behind your business. And if you’re still struggling to land on the perfect name, you can always consider using your name or nicknames as well.

David’s Bridal is an excellent example of this in action.

With that said, keep in mind that using your name or nickname may make it harder to sell your business if you decide to do so in the future.

Still Needing Inspiration?

Here is a list of existing bridal shop business names that may help give you some creative ideas. While many of these names may be available for you to use, be sure to check first to be sure it can be used.

Tips on how to check business name availability and protect your name are after the list of names!

A Love Story Bridal
About Love Bridal
Aletta Bridal
Alex Bridal & Photographer
All About Me Bridal
All About The Bride
All In One Bridal By Katelyn
All My Heart Bridal Boutique
Altered For The Altar
Amar Bridal By Mayfair
Amazing Brides Coture
Amour Bridal
Andrew’s Formal Bellas Bridal
Angel Gowns By Baba
Angel’s Bridal Alterations
Anha’s Bridal & Alterations
Anita’s Bridal Boutique
Anita’s Flowers Bridal & Tux Shp
Anna Christine Bridal LTD
Annalise Bridal Boutique
Annie’s Bridal & Dress Shoppe
Arianas Dream Bridal
Ashley Grace Bridal
Ava’s Bridal Shop
Avenir Bridal Boutique
B Linda Wedding Boutique
Barbaras Bridal Fashions
Barefoot Bridal
Bargain Bridal
Beach Bridal Beauty
Beach Bridal Bliss
Beautiful Bride Of South FL
Beautiful Bridez
Beautiful Dreams Bridal Corp
Beauty By Design
Bella Bridal Outlet
Bella Brides By Melissa
Bella Bridesmaids
Bella Sposa Bridal Boutique
Bestow Bridal
Beverly Hills Bridal Exchange
Beyoutiful Bridal Bar
Blancas Bridal
Bliss Bridal
Blossom & Brides
Blue Bridals
Bluebonnet Bridal Boutique
Blush & Blue Bridal
Blush Bridal & Prom
Blush Love Bride
Blusher Bridal Boutique
Blushing Willow Bridal Boutique
Boca Raton Bridal
Bochic Bridal Boutique
Bonita Bridal
Borrowed Not Blue
Boulevard Couture
Bow & Arrow Bridal & Formal
Bridal & Gifts
Bridal Auxiliary
Bridal Bling
Bridal Booth
Bridal Boutique
Bridal Boutique Fashions
Bridal Boutique Of Arizona
Bridal Box
Bridal By Mina Boutique
Bridal City
Bridal Entourage
Bridal Gallery
Bridal Gallery Couture
Bridal Illusions
Bridal Mall
Bridal Outlet By Joanne Lynn
Bridal Parlour
Bridal Prop Shop
Bridal Room
Bridal Rouge
Bridal Salon Of Dix Hills
Bridal Shoppe
Bridal Special Times Outlet
Bridal Suite NY
Bridal Today
Bridal Vault
Bridals By Madison
Bridals By Renee
Bride In Bliss
Bride Of Paradise
Bride To Be & More
Bride To The Coulture
Brides By Baker
Brides By Renee
Brides On Hartz
Bridesmaids
Brilliant Bridal
Bumblebee Bridal Works
Bun Bun Bridal Lab
California Bridal & Veil Co
Carina’s Bridal
Carriage House Bridal
Casi’s On 5th Bridal
Celebrity Bridal & Formal
Champagne & Lace Bridal Shop
Chantelle Bridal & Formal Gowns
Chantilly Couture
Chassie Couture Bridal
Cherish Bridal Boutique
Cinderella’s Bridal
Claire Ann Bridal
Concepcions Bridal
Couture Bridal Collective
Couture By Tess Bridal
Creative Bridal Wear
D’Bride Boutique
Delta Elegance
Desert Bridal Shop
Destiny Bridal Dress
Details Bridal Gallery
Diamond Bridal & Event Planner
Diana’s Bridal Alterations
Diane Bridal
Divas Closet Bridal Boutique
Dream’s Bridal
Dress Bridal Boutique
Dublin Bridal
Dubois Brides
E J Bridal
Edels Bridal Boutique
Elegance Bridal
Elegancia Bridal Boutique
Elegant Tailor & Bridal Shop
Elina Bridal Designs
Elite Dress Bridal
Elizabeth Lee Bridal Boutique
Ellaz Bridal
Ely’s Bridal Gowns
Emily Hart Bridal
Enchanted Bridal
Engaged Bridal
Eternal Love Boutique
Eternity Bridal & Boutique
Ever After Bridal Lounge
Evermore Bridal
Fairytale Wedding Co
Fashisa Bridal
Fiancee Bridal Boutique
Finley Florence Bridal Co
Fleurish LA
Florencias Bridal
Forever With Love
Forever Your Bridal
Francesca’s Bridal
Gaby’s Bridal Alterations
Gildas Bridal Collection
Gina’s Bridal
Glamour Closet
Grey Pearl
Here & Now Bridal
Hitched Boutique
Hitched Bridal & Formal Wear
Honest In Ivory
House Of Eros Bridal Boutique
I Do Bridal
I DO Bridal & Formal
I Do Bridal Boutique
Infinity Bridal
Irene’s Bridal Boutique
Ivory & Lace
Ivory Pearl Bridal
Ivy Bridal
J & B Judaica
J Maris Formal Affairs
Jax Chop Shop
Jinza Couture Bridal
Jireh Bridal Couture
Joanna’s Wedding & Flowers
Johane’s Bridal Boutique
J’s Tux & Bridal Boutique
JSK Bridal
Juliet’s Bridal
Karisma Bridal
Katherine Tash Bridal
Kathleen’s Bridal
Kathryn’s Bridal Bar
Key Designers
King’s Daughter Bridal Boutique
Klassic Bridal
Kouture Me Bridal Boutique
L & H Couture
LA Robe Bridal
LA Sposa Chic
LA Vallee Bridal
Lace & Grace Bridal
Lace & Liberty
Lakeside Bridal
L’Amour Bridal
Last Best Bridal Shop
Laura & Leigh Bridal
Laurie S Bridal & Formal
Layah’s Bridal Boutique
Lighthouse Bridal
Lilah’s Bridal
Lips & Lashes Bridal
Lola Grace Bridal
Lotus Bridal Long Island
Love & Ivory Bridal
Love Struck Bridal Boutique
Love Two Slips
Loveliest Bridal
Lovely Bride
Lucila’s Bridal & Decorations
Lupitas Bridal House
Luv Bridal
Luxe Bridal Rack
M & N Bridal Warehouse
Magda Couture & Bridal
Magical Bridal
Magnolias Bridal Boutique
Mary’s Bridal & Boutique
May’s Bridal & Boutique Outlet
Mirror Mirror Bridal Boutique
Miss Lillys Bridal Designs
Mister & Mrs Bridal & Menswear
Model Bride
Moonlight Bridal Boutique
My Bridal Suite
Newport Bridal
Nivek Lebasi Exclusive Bridal
Oh My
Oliver Tolentino Couture
Olivia’s Bridal House
Once In A Lifetime Bridal Boutique
One & Only Bridal Boutique
One Fine Day Bridal Salon
Opulence Bridal
Our Story Bridal
Palm Bridal
Pandora Bridal
Paris Bridal
Park City Bridal
Peony Bridal
Poppy & Rose Bridal
Powder Room Bridal
Princess Bridal
Proposal Bridal Boutique
Proposal To Paradise
Providence Place
Renew Bridal
Rouge Bridal
Royal Bridal
Rsvp Bride By Alan Evans
Ruby Bridal Boutique
Runway Collective
Rustic Wedding Boutique
Sassy Bride
Satin & Lace Bridal Boutique
Scout Bridal
Serenity Bridal
Shades Of White Bridal Boutique
Silhouette Bridal
Silk Bridal Studio
Simply Blush Bridal
Simply Elegant By Cheri
Sira D Pion Couture Bridal
Smitten Bridal
Smitten Bridal Couture
Solis Bridal & Boutique
Somebody Loves Me
Sophia’s Gown
Southern Bride
Special Day Boutique
Special Occasions
Sposa Fashions
Stars Bridal Boutique
Steven’s Bridal
Studio I DO Bridal
Swan Bridal
Sweetheart Bridal
Tallahassee Bride
Timeless Bridal
Truly Forever Bridal
Twice Upon A Bride
Unveiled
Victoria’s Elegance
Village Bridal Of Homewood
Vision & Vows
Vivid Bridal Boutique
Vivienne Couture
Wedding Dress Company
White Dress Milwaukee
White Dresses
White Magnolia Bridal Collect
White Swan Bridal
White Wisteria Bridal Boutique
Wine Country Bride Boutique
Yes Bridal Studio
Yes To The Dress
Younique Bridal Boutique
Zen Bridal

Checking the Availability of Your Top Names

At this point, you should have several top considerations to choose from. And the best way to narrow it down further is to check each one for availability.

This step is vital, because using a name that someone else is using could be very costly and time-consuming to rebrand your business. There are several places to look to check whether a name is available to use, so let’s walk through each one.

Trademark Search

Trademarks are the most critical, so we’ll start here.

If a name or phrase is trademarked, you’re not allowed to use it in a similar capacity. So, run a trademark search for each business name you’re considering and cross off those that aren’t available.

Related:

Local Search

Just because there isn’t a federal trademark on a name doesn’t mean the name you want is available. That’s because there is a trademark known as a common law trademark. A common law trademark isn’t filed anywhere but provides someone who is using that name limited rights in their geographical area to exclusively use that name. It can be hard to define how far geographically these rights extend as each industry is different, but at a basic level, someone can’t open a business and name it the same or similar name as a competing business in town. If you think the name could potentially create confusion with potential customers, it is usually best to just find another one to use.

To do a local search, open up the phone book (if you still have one), and do a Google search to see if there are any local competitors with a similar business name to the one you want to use.

Cross off any similar names from your list and take the rest and let’s keep checking.

State Entity Search (If Applicable)

If you plan to register your bridal shop business as a corporation or LLC, you have to register with a unique business name. Each state requires the corporation or LLC to have a unique name, though this doesn’t necessarily protect your name from anyone else using it.

Related: ?

If you find the name is in use, cross it off your list and move on.

Domain Name Availability

Website addresses aren’t as critical as the first three searches, since getting an exact named website is extremely difficult, but it’s still worth doing. Typically, you want your domain name to be “yourbusinessname.com” without any numbers, dashes, etc.

It’s easiest for customers to remember.

However, you can explore other configurations and extensions if your preferred domain name isn’t available. Just remember your customers may have a more difficult time finding you online.

You can start with . Type in the domain name you want to use to see if it’s available. The tool also returns alternate possibilities you may want to consider.

Social Media Profiles

Next, especially if you are stuck between a couple of names is to check and see if anyone is already using your potential bridal boutique names on social media. Consider which platforms you plan to use and start with those.

Keep in mind you may have to shorten your company name for some platforms. Twitter only allows 15 characters, for example.

Start with your preferred platforms and do a quick search for your name. If nothing pops up, that likely means no one is using it, and you’re good to go.

Example: Someone is using startingyourbusiness on Instagram, so I would have to choose a different handle, making it more difficult for customers to find me.

Logos

Another consideration is to consider is the use of your name as a logo. Some names are too long and others may not lend themselves to a good image. Using a catchy logo will help reinforce the brand and look good on company vehicles, business cards, shirts, etc.

Related: .

Vanity Phone Number

An inexpensive way to make your business stick out and is easier for your customers to remember is to get a custom phone number with your business name. These are affordable too, with pricing typically around $10-$25 per month, depending on the level of features you need.

Companies like let you type in words to quickly see if a local or toll-free number is available.

Landing on the Perfect Name: Final Considerations

By now, you should have a long list of terms, words, and phrases related to your new bridal shop. Next, you should get rid of any ideas that are complex, hard to spell, or commonly misspelled.

You can then start combining words, forming new words, and brainstorming potential names for your business.

So, take some time right now to create a list of potential names.

And from there, you can narrow things down to THE perfect name. Just don’t forget to consider your logo, domain name availability, trademarks, and how it sounds in conversation before making your final decision.